Delta Trust & Bank | True Balance
2011 Marketing Campaign
2011 Marketing Campaign
OVERVIEW
Delta Trust & Bank, a premier financial institution located in Arkansas, wanted to develop a marketing plan that built on the successes of the previous two years.
CHALLENGE
Develop a brand promise that resonated to both the current high-income client and future new business growth.
RESULT
With a focus on the Delta Trust & Bank professionals and their customers, we were able to develop a unified voice that could speak across multiple tactics.
Delta Trust & Bank, a premier financial institution located in Arkansas, wanted to develop a marketing plan that built on the successes of the previous two years.
CHALLENGE
Develop a brand promise that resonated to both the current high-income client and future new business growth.
RESULT
With a focus on the Delta Trust & Bank professionals and their customers, we were able to develop a unified voice that could speak across multiple tactics.
