This is an event identity design project for the Day of the Dead (Día de los Muertos) celebration. My goal was to manifest the rich culture, liveliness, and unique attributes of this event into a meaningful logo and identity. The logo tells the initial story of dancing skeletons in distinctive Mexican or Spanish dance movements and colored dresses, and they reflect the very colorful and lively spirit of the event's concept of commemorating and celebrating life beyond death. Read Less