I entered a national poster competition held by Young Enterprise. The simple assignment was to create a poster for their annual event called Danish Entrepreneaurship Award, which is a event where schools, academies and universities are invited to attend and celebrate innovation and entrepreneurship in various categories. The poster had to had connections to Young Enterprises' existing identity in terms of color etc. The winner would be awarded with a money prize, a design award and the opportunity to apply ones design to the entire events and its merchandise. I ended up winning the competition, and my original poster design became the micro identity for the award show anno 2012. The event became a huge succes, with 5000 participants, pre schoolers to university students, from schools all over the country.
My design was inspired by the wondering mind of entrepreneurs and innovators. They are able to stay curious, always thinking of new ways to improve the world and dream of the future. My design is what I would call a graphical collage of messy aesthetics. Bits and pieces of images, symbols and silhuets are brought together in a simple style to create a small univers that celebrates dreaming and reaching for the stars.
Project Management: Sine Larsen