Shopping Mall's Aniversary - BTL Activation
@ Fun Marketing | North Champ
DOT Baires Shopping, Buenos Aires
We were comissioned to organize the shopping mall's "3rd birthday party" in the form of a creative and fun activation.
We conceptualized a suprise gift box to be placed in the mall's main hall that invited visitors to particiapte be a part of the celebration. The celebration included surprise gifts, live bands, live shows and lots of user engagement.