D.I. Group - Dejager Investment Group - is a privately-owned group of enterprises (Beelite, Europal, Euro-investments) located in Courtrai - Belgium. When OKIDOKI was asked to create their new corporate identity. The challenge during the identity development was to design a logo which was not only linked to the values of the group but as well to the architectural qualities of its headquarter. The final logo brings together the important key lines of the architecture and the group name in a simple and strong logo. Part of the excercise was the immediate application of the logo not only onto letterheads and documents but also as integration on the building itself.
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D.I. Group - Dejager Investment Group - est un groupe privé d’entreprises (Beelite, Europal, Euro-investments) situé à Courtai - Belgique. Quand OKIDOKI a été sollicité pour créer leur nouvelle identité graphique. Le challenge était de dessiner une identité qui n’était pas uniquement liée aux valeurs du groupe mais aussi à la qualité architecturale de son bâtiment. Le logo final simple et fort rassemble les lignes importantes de la façade et le nom du groupe.
