Corona made it´s final round of their marketing campaign "King of DJs" happening at E-Werk Berlin. 21 DJs from all over the world were invited for the showdown and the final 3 finalists had the chance to play with some of the major international House-DJs like Benny Benassi, Wally López und Tocadisco. The venue was packed on two floors and we worked out a 360° multiscreening projection on the mainfloor.
Corona celebrated its 10th anniversary with a special focus on the presentation of the finalists and we were asked to come up with a blasting visual and lighting show for that. With a crowd of nearly 2000 people we had a basic concept of covering the entire location with visual art. The integration of live-dome-cameras within the multiscreening was the cream of the crop and made that to an interesting interactive installation for the audience.
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