Create a Challenger Brand
University brief working with Pearlfisher
University brief working with Pearlfisher
BRIEF
Create a Challenger Brand - group projectWorking with Pearlfisher we had to create a new brand. We produced Wonderwall, a paint that can be drawn on by children and creative’s.
RESPONSE
Working with Pearlfisher we had to create a new brand. We produced Wonderwall, a wall paint that can be drawn on by children and creative’s and then wiped clean again. We decided to aim the product at children, as it was more suited to them. We got into the final 3 of the competition.
