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Bēhance

Consumer Products — Games, Calendars, T-shirts

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  • Music-Trivia Games and Calendars

    As co-founder of boot-strap startup Aleken Games, I played leading roles as UX Designer, Creative Director and Passionate Promoter in the ideation, design, manufacturing and promotion of award-winning music-trivia themed games and products. Designed for music fans and game enthusiasts, these products were sold at prestigious cataloguers, retailers and museums throughout the USA and Canada including the Rock and Roll Hall of Fame, The Country Music Hall of Fame, the Smithsonian, the Gibson Rock and Soul Museum, Hal Leonard Publishing, Macy’s, Dillard’s, Virgin Music and Target.com to name a few.

  • Rock and Roll TriviologiesTM board game - box cover art featuring product and corporate logo design. Award-winning game design - from inception to production, launch to ongoing promotion (competitive analysis, user research, gamification, prototyping, iterating,  usability testing, materials sourcing, production ready digital files, printer/press run coordination, sales and promotion, marketing and advertising). 
  • Country Music TriviologiesTM how-to-play poster. Art direction, production ready digital files, printer/press run coordination in support of award-winning board game.
  • The Days That RockTM page-a-day calendars. Award-winning product design, research, packaging design. 
  • Art Direction for product marketing specification sheet - Days That RockTM page-a-day calendars.
  • Long Live RockTM board game - game board. Game design from inception to production, launch to ongoing promotion (competitive analysis, user research, gamification, prototyping, iterating,  usability testing, materials sourcing, production ready digital files, printer/press run coordination, sales and promotion, marketing and advertising). 
  • Long Live RockTM - box cover. Art Direction, logo design.
  • Illustration for children's game.
  • Spinner component for children's game.
  • Art Direction for co-op advertisement for Rock and Roll TriviologiesTM. This ad ran in Rolling Stone magazine back when Virgin had retail music stores throughout the USA.
  • The Days of CountryTM page-a-day calendars. Award-winning product design, research, packaging design. 
  • Art Direction for product advertisement in Billboard magazine. This particular issue was chosen for Aleken Games' country music-themed products because of Billboard's editorial focus on the country music genre and current state of the industry. 
  • Art Direction for consumer/specialty business direct-mail flyer.