This was a project designed for Conklin Bro.'s Floorcoverings. While talking to the client, their goal was to increase sales as well as become a 'top-of-mind' brand for customers seeking flooring. This project serves to engage with customers and educate consumers about the brand and about their flooring upkeep and needs as well as to instill a need to change their current floors using the QR code displayed on the ad and a smartphone.