- Color Riot Enquiry
- The objective of this assignment was to promote a typeface.
I chose the typeface Didot, which is characterized to be very western, high-end and mechanical,
and is often used in up market fashion brand promotions.
The way I wanted to promote Didot was by showing its versatility by making it look very ethnic.
My topic for this project was ‘Color Riot Enquiry’, where I speak about the cultural significances
of various colors in India. I used two mediums for promotion:
1) Book 2) Poster