Club Scion
The design philosophy behind Scion's entrance in the virtual world of There was simple: highly interactive, fun, and brand-faithful. Metaversatility designed and implemented large-scale versions of each Scion car model, each serving as a a uniquely interactive and highly navigable environment for exploration and socialization. Complete with hot tubs, unique furnishings, interactive kiosks, and transparent glass platforms, the builds are aimed to familiarize visitors with the the nuanced features of each vehicle, while serving as immersive and enjoyable social spaces.
Article featured on Kotaku and the Worlds in Motion Summit.
Article featured on Kotaku and the Worlds in Motion Summit.