Background:
I was asked to design a logo for a global company called 'Classic World Card'. It sells membership cards to its member. By showing the card in stores or online, members get discounts. Their main channel for information is website.
Inspiration:
I wanted to make it very simple. Globe is the easiest way to represent a global business. Symbol of the click represents the website. Subniminal message is ; 'you have the world in your click'.