- City Mall
2009 Brand Campaign
- An ATL campaign for City Mall, a Jordanian shopping and dining center. The idea of “Unleashing Your Passion” it was part of my teamwork in agency. For this campaign, I started by sketching the concept. Afterwards, I utilized stock images from the internet, photo shooting, and combining a 3D background from a 3D artist, then the final art work with Photoshop.
Creative Director: Iyad Abu Alnaja
Copy Writers: Sleem Faraj (Arabic) Amani Zawawi (English).
Art Direction: Bana Salah, Mahmoud Alkhawaja