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Bēhance

Circus Elleboog -

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  • With its long term tradition in the history of Amsterdam the Circus got this year finally its new location - a super well designed and equipped building just outside the city center. To keep the youngsters in the loop I was asked to contribute with a campaign which had to link all the different boroughs to that one spot. I decided to search for a kind of  "anchor-spots" , recognisable to those living in the different areas. Colorizing them into the classical circus colors and creating -in studio, sometimes with matching lightning- the different disciplines they  teach. To search for limits to get stuff visually interesting is a key issue as we are not working with pro's.