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Bēhance

Cinemagia

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  • CinemagiaIdentity
  • Cinemagia is a traditional company in São Paulo that promotes free culture activities throughout the city. When they extended focus area to dance, visual arts, theater, literature and music, I was commissioned to redesign the new brand and stationery.

    The goal was to represent graphically the ideas of gratuity and diversity. The brand was designed as a prism reflecting the colors of the sunlight, which represents culture itself. / Credits: Colirio (Motion Design), Sonoplastico (Sound Design).