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Ciao Wine Redesign

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  • Ciao Brand Redesign
  • To create a new + fresh design keeping in mind sustainability, use of substrates as well as the brand as a whole, logo, design and shape of package.  Tetra Pak is the new alternative to sustainable wine packaging, being more efficient to ship due to shape and lightness. However looking much like a juice box and giving the impression that its a cheap wine and thoughts of compromised taste it was chosen to give the package a more classic bottle like feel of a higher end wine.
  • Ciao Wine current packaging

  • Ciao Tetra Pak Dieline

  • Ciao Brand Mock Ups