Chroma is a small hand crafted accessory business. Selling both online, and through art/craft festivals. Using flowers, feathers, and crochet to create fun and expressive pieces. This is a new identity system designed to replace the previous inefficient branding.
The logo was created to mimic the hand writing of the company owner as well as the asymetrical style of the accessories.
The color scheme involves the yellow and red-orange within the flower, as well as a green and blue accent colors that can be used in the branding design.
Double sided business card
Thank you cards are sent out with online orders to add a personal touch.
A catalogue of Chroma's items was created as a strong advertising piece. Photos were taken by J Fortune Photography.
Order form designed for catalogue
New wibsite designed to create a cohesive look. Including a home page, organized section listings, and individual item pages to make purchasing easy to follow.
Gallery show to debute the new branding for Chroma. Fully designed with an emroydered table cloth, logo bags, logo item tags, and hand made jewelry display pieces.
