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Changing The Change

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  • Changing The Change
    Sustainable Design Conference

    A Collaborative Student Project by Alysia LaMay, Kirsten Malinowski, and Lauren C. DeFranza.
  • The concept behind the Changing The Change branding and design scheme has an overall theme of unifying both technology and nature while contrasting that idea with the two lobes of the human brain. In this day and age we are facing a difficult predicament on a global scale, this conference is a think tank where brilliant minds can come together and make a difference.
    Therefore the brain is the most important element because it represents the beginning of change in our rapidly shifting world of technology. The other design elements that compliment our theme are the segments of black and white schematics overlaying the colorful circuit boards which corresponds to the thought process behind building the tools we use to solve ecological issues.
    My Deliverables: 
    Concept Development/Branding/Signage