Cennet Travel is a holiday group with several online directories in many markets. Their operating entities include Travel 55, Christmas Breaks, Battlefield Tours and Riverboat Cruises. We were commissioned to create an umbrella brand and website template design, uniting their entire offering whilst maintaining a distinct personality for each sub-brand. The entire Cennet portfolio will be redesigned and developed in the near future (see Travel 55 website project).

 

The word Cennet comes from the Turkish word for paradise. The colour palette was based on the paradise plant, and an abstract icon inspired by its form, and the idea of birds in flight. Gill Sans was used to create a professional looking logotype. Special attention was devoted to the symmetrical spacing between the palindromic group of characters 'ENNE' and the placement of surrounding elements in order to create a balanced logo.