Cella / Eye & Facial Mask /
Identity design & communication materials.
Cella, eye & facial mask products made from
high end ingredients and component, pricing
about 4 or 5 times more than the average
product in the market.
Our intention is to position Cella as a brand
name that live up to the expectation of the
facial mask “hardcore” audience. To describe
the feeling of the mask, we felt that the “biofiber
nano-cellulose” is a type of material that feels
naked, spongy, cooling and membrane-like.
Maybe that is why we think design looks