Caseificio - IL GIGLIO
(Cheese Farm - FLEUR DE LIS)
Creating an image that would improve the notoriety of "Caseificio Il Giglio", producing the "Mozzarella/cheese di bufala campana", a well known milk based product with international reputation having a european mark of quality: D.O.P.
The biggest issue was to create a mark containing a visible and strong visual balance between two elements: a "fleur de lis / lily", representing the company name, and a "bufala", the animal being milked to realize the product.
The result is a trademark having a strong and elegant shape, supported by an unusual colour, having a strong and distinguished visual impact even in the smaller applications.