CASPI Segmentation
- CASPI Segmentation
We (www.uber-london.com) were asked by Eastman to come up with a simplified way of explaining the characteristics of the plastics that they produce to their clients. We created this segmentation chart to break down the amount of information needed to explain the materials that go into particular products.
The charts had to be designed so that it could be used for an exciting animation as well as leaving the possiblity for an interactive application for the iPad/iPhone. 
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