BRISBANE SCHOOL OF HAIRDRESSING
Rebrand, Stationery & Multipage Document
Brisbane School of Hairdressing prides itself on being the largest and longest established hairdressing school in Queensland. However, until recently, the company’s brand architecture had become quite dated which was evident with the typography, imagery and overall aesthetic of the company’s print and web presence.
BSOH needed a contemporary identity which would attract a younger audience, stand out against the competition and work consistently across a variety of applications.
The concept for the BSOH logo was based on trimmings of hair found on the floor of a hair salon. This graphic was also the basis for the BSOH Salon logo, created to effectively identify the salon as their own entity within the design school. The identity comes to life when supported by vivid imagery and simple, clear typography creating an overall modern look for the company.
Rebrand, Stationery & Multipage Document
Brisbane School of Hairdressing prides itself on being the largest and longest established hairdressing school in Queensland. However, until recently, the company’s brand architecture had become quite dated which was evident with the typography, imagery and overall aesthetic of the company’s print and web presence.
BSOH needed a contemporary identity which would attract a younger audience, stand out against the competition and work consistently across a variety of applications.
The concept for the BSOH logo was based on trimmings of hair found on the floor of a hair salon. This graphic was also the basis for the BSOH Salon logo, created to effectively identify the salon as their own entity within the design school. The identity comes to life when supported by vivid imagery and simple, clear typography creating an overall modern look for the company.
Business Card
Pricelist
Detail: Map in Pricelist
Client Information Forms
Student Information Booklet
Student Information Booklet: Contents
Inside Detail: Student Information Booklet
