We used Bridgestone’s floor space at the NFL Superbowl to engage visitors by featuring exciting, interactive events. They competed for the top spot on our leader board by tossing footballs through real Bridgestone tires, and we had a green screen photo booth where they could create their very own Superbowl halftime show to take home as a momento. We gave away a ton of our mini tire footballs, and attendees pelted the giant tire on the Bridgestone Gator with them as it drove through the event. Our clients have been so satisfied with the Bridgestone NFL Experience that they have continued to feature it at the Superbowl each year since 2007. Read Less