I was commissioned to photograph, and write copy for Breed watches. Breed is a new brand of mens wrist watches that are currently available in the united states. Below are a few of the pieces that will be used in the brand's advertising campaign.
The Breed Gatsbyblends the aristocratic style of the golden era using a rectangular polishedsurgical steel body, croco leather straps, and deco styled numerals, with thedefinitiveness of a modern Quartz chronograph movement. The Gatsby was built toage gracefully with its scratch resistant mineral crystal, and 5 atm "50M164FT" water resistance rating. The Gatsby is truly a classic timepiecefor the man with authentic style.
Combine the precision of a high end timepiecewith the elegance of an assault rifle and you get the Breed Arnold. Arnold'smassive 51mm titanium finished 316L surgical steel body houses a quartzprofessional chronograph movement, complete with date indicator, and luminoushands. Between its scratch preventing sapphire coated mineral crystal, taperedsilicon band, and 5atm "50M 164FT" water resistance rating, thiswatch was made for action.
Designed with divers in mind the Breed Deep offers a water resistance rating that goes above and beyond most time pieces. With the 30atm rating the Deep can be submerged to an astounding 300 meters "1000 feet". Bright orange hands and numerals allow the diver to easily view time. A scratch resistant non glare mineral crystal, screw down crown, surgical grade stainless steel case, and durable silicon straps ensure the deep can be relied upon in the most extreme conditions.
The canteen case, and crown of the Breed Lucan bringcreative styling, and protection to the forefront of the fashion world. Thisunique design protects the crown from being bent, broken, or manipulated in anyway. A Swiss quartz movement, carbon fiber designed dial, and luminous handssit under the durable scratch preventing hardened mineral crystal. All is surroundedby the 316L surgical grade stainless steel case, available in its naturalfinish, or satin black. The Lucan can handle most any conditions with its 5 atm"50M 164Ft" water resistance rating, and screw down protective crown.
Whether you're trying to match a timepiece to a classicdesigner suit, or running time trials on your vintage Cafe racer. The BreedBowie is a solid choice. Beautifullypaired retro styling with a professional chronograph quartz movement allows youthe versatility to do both with the same piece. Ergonomics were kept in mind inchoosing the lightweight breathable leather Croco bands. Don't be afraid tomake this your daily watch as it has a 5atm "50M 164ft" waterresistance rating, scratch resistant mineral crystal, and durable surgicalgrade 316L stainless steel case.
The Breed Strauss celebrates the turn of the century with a western style surgical grade stainless steel case, patinated date indicator, and croco leather straps. A classic automatic movement with a thirty six hour power reserve assures that while off the wrist for a night the Strauss will still keep accurate time with no need for winding. While wearing the Strauss it will wind itself through the natural movement of the wearers wrist. A scratch resistant mineral crystal, and 5 atm 50M 164FT water resistance rating will helps protect the Strauss to ensure a long lifetime.
With itssuper flexible, soft silicon bands, bold orange accents, knurled pusherbuttons, and industrial characteristics. The Breed Agent is the classic sports watch pairedwith twenty first century styling. A precision Seiko quartz movement keeps outstandinglyaccurate time with less than one second a day loss, and features a stopwatch function.A two year battery life keeps it virtually maintenance free. The Agent can beutilized in almost any conditions due to the luminous hands, scratch resistantmineral crystal, and 5 atm "50M 164FT" water resistance rating.
If a watch was ever offered with a Rally Sport package this would be it. The racer comes equipped with a quartz professional chronograph. With its 5 atm rating it can be completely submerged, and withstand depths of up to 50 meters, or 164 feet. The body of the Racer is fabricated out of polished 316L surgical stainless steel. It's carbon fiber face design, with luminous hands and markers are protected by a scratch resistant hardened mineral crystal. Last but not least, all of this is held snugly to your wrist by a 20mm silicon strap complete with a logo engraved clasp.
Much like its iconic raised hour markers the Breed Alphasits at the top of the fashion food chain. Sporting a Swiss quartz movementwith date indicator, luminous hands, carbon fiber designed dial and 316Lstainless case makes this watch stylish and accurate to say the least. It's 5atm resistance rating "50M 164FT", silicon strap, scratch preventing mineralcrystal, and crown protector assure it can hold up in even the stickiest ofsituations.
German inspired design sets the Breed Gunar apart from thefashion watch norm. A Swiss quartz movement with a date indicator makes it the pinnacleof precision. It also features a carbonfiber designed dial, and is Available in its natural stainless finish or blacksatin. Don't shortchange the Gunar, and think it's only for a night on thetown, It's is no stranger to the elements. It's equipped with a 5atm "50M164FT" water resistance rating, crown protector, scratch preventinghardened mineral crystal, luminous hands, and durable silicone straps. theGunar is the ultimate accessory.
