Breathe Creativity: Experience Design
- Breathe Creativity
While an event coordinator for the Washington, DC chapter of AIGA, Iplanned an evening with the goal of inspiring creativity. I named theevent "Breathe Creativity," because creative inspirationsurrounds us always; it's just waiting to be inhaled. - Brief: Develop and implement an event concept that will attract AIGA members to attend, network and learn.
Solution: I began by enlisting the talented team from Play, a creative consultancy based in Richmond, to provide a speaker for the event. I worked closely with the inspirational, and wildly humorous, Courtney Ferrell to develop a captivating message for the design audience. I chose a venue that supported a worthy cause, The Human Rights Campaign, and provided a unique, sun-lit space within an urban setting. My support team helped ensure that the networking hour was filled with inspirational resources such as an assortment of creative-inspired books, a TED talk about teaching creativity, butcher paper for doodling, etc.
My role: program coordinator, experience designer, art director 
- “I want to congratulate Erin on an AMAZING job with her first program. She really went above and beyond. Her attention to details really brought the theme full circle. We had notepads to doodle on, inspiration cards, a creativity resource guide, looping inspirational quotes, a special blue drink called Liquid O2, and even a podcast! Her enthusiasm and drive is truly inspiring.”
Rosslyn Snitrak, Programming Director, AIGA DC 
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