- Bracken Leadership
Reflecting Growth through Repositioning, Messaging & Website Design
- MassGrass collaborated with Bracken Leadership to establish a brand strategy that included a renewed name, brand identity, positioning, messaging and collateral creation and website design. The firm, a business consultancy designed to work with companies who recognize triple-bottom line and B-corp values and are a part of a shift that see companies as living systems of people, designs human strategy for emergent companies. This new market position was deepened and fast-tracked through a tagline -- People. Drive. Business. View the website at http://brackenleadership.com.