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Bēhance

  • We decided to make a performance for the South American yogurt brand Bon Yurt. Artists used blenders, glow sticks, paint, 700 crystal glasses and 220 yards (200m) of hose to create an installation with a DJ and neon lights that react to the beat of music. 
  • It was also winner of an EFFIE in the category of interactive for food products.
     
    The design of the credits for the video was made by me and it was animated by chichuca studio.
     
    Client: Alpina Product: Bon Yurt Reference: Bon Yurt Neon  Agency: Leo Burnett  Year: 2011