BOMVOL is a combination of email marketing and the digital magazine bol.com. The last one is full of information about new movies, books, music, gadgets and inspiring stories and video interviews with famous people from all over the world. Bol.com has won several awards thanks to BOMVOL.
For customers and prospects the BOMVOL magazine is fun and inspiring, completely in line with their other email marketing activities. De introduction of the magazine has proven that the negative ‘click trend’ has died and that marketing tools can be positive and fun.
The iMagazine is an outgrowth of the current style of Bol.com. Trough simple navigation, guiding animations, clear and big buttons the visitor can easily find his way.