Berry, as a private client asset manager needed to identify their core offer, allowing them to create their own space in the crowded financial services market.
A series of workshops was set up to discover what Berry do best and to identify a single proposition as well as a review of all current marketing materials and a competitor audit.
The core proposition “the right assets, the right service, the right people” was then used as a foundation to build the Berry offer within all marketing materials.
"You can undoubtedly take the credit for all your hard work in getting our material looking so good,
so thank you and well done!".
Jamie Berry - Managing Director & Founder