Creating awareness for Opening
Bayan Dental is one of the largest dental insitutes in Kuwait. Part of our marketing efforts was to create awareness for the new branch opening in Egaila, a district of Kuwait City.
The idea was created around the egg. Usually viewers will see the closed egg in the announcement period. automatically they would expect a chick as a result of the wait. In collaboration with the client we decided to take another turn and have a fried egg with the yellow of the egg being the Bayan Dental Logo.
