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Bailey Product Concept_2010 Pack Expo_Process

SoapStix TM_Project 2020 : The Consumer Experience_Grand Prize Winner
Bailey Brand Consulting collaborates with ROBRADY design to develop and produce final SOAPSTIX prototypes
Daniel Dugas
ROBRADY design was asked to collaborate with Bailey Brand Consulting for the upcoming 2010 Pack Expo in Chicago. The Bailey team needed a few prototypes on a very tight time line for the show. Since normally recycled paper packaging is a mass produced item requiring large paper pulp machines, we needed to create a way to mimic this production process on a small scale. We also needed to mimic the Soapstix inside the packaging.
Molds were cut out of acrylic on our CNC machine. The soapstix were injection molded out of a soft durometer elastomer tinted with color.
Bailey Product Concept_2010 Pack Expo_Process
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Bailey Product Concept_2010 Pack Expo_Process

ROBRADY design was asked to collaborate with Bailey Brand Consulting for the upcoming 2010 Pack Expo in Chicago. The Bailey team needed a few pro Read More

Published: