For this project, we were instructed to create a bottle, box and bag (I replaced the bottle with a circular container). When doing research, I found that the majority of baby food is dull and simplified. I decided to keep with the easy to read and distinguish design, but add lots of bright color that will hopefully jump off a shelf. I added cute names and a symbol system underneath the logo for easier navigation. The first symbol is flavor, second is how they will eat it, and third is the age group it is appropriate for. These packages are to enhance baby's independence and also is organic. Read Less