BULLSHOT

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BRIEF

CLIENT: SWEET & PARTY

PRODUCT: PARTY SHOT CART FOR EVENTS

BACKGROUND: SWEET AND PARTY HAS A VARIETY OF PRODUCTS AND SERVICES FOR YOUR EVENT, THAT INCLUDES THE SHOT CART TO CREATE A NICE ENVIRONMENT.

TARGET: 18+

PROPOSAL: EXOTIC SHOT SERVICE

MEDIA: PRESS (LIGHT BOXES, BILLBOARDS, NEWSPAPER, MAGAZINE) AND APP.

PROBLEM

THERE IS NOT ENOUGH MARKETING FOR THIS SERVICE

IDEA

THE MAIN IDEA IS TO REPRENSENT THE SHOT SERVICE BY A FUN AND ORIGINAL WAY, WITH A CLEAN OUTSTANDING CONCEPT.

CONCEPT

TONIGHT IS YOURS

OBJECTIVE

GOAL

BE THE #1 SHOT SERVICE FOR EVENTS

SOLUTION

EXPAND THE SERVICE AND CREATE A HIGHER DEMAND

IMAGES WITHOUT THE TEXT

SLOGAN

"TONIGHT IS YOURS"

QUOTES

- THREE TWO ONE... SHOT!

- LOVE AT FIRST SHOT

- THIS IS FOR YOU

- SHOT YOUR GOALS

BIRTHDAY POSTER

NEW YEARS EVE POSTER

WEDDING POSTER

GRADUATION POSTER

CAJA DE LUZ

HAY UNOS INDICADORES ENFRENTE DE LA CAJA PARA QUE LA PERSONA SE PARE ENFRENTE Y COMIENZE LA INTERACTIVIDAD, APARECE UN SHOT VACIO, EN UNOS 3 SEGUDNO EL SHOT COMIENZA A LLENARSE Y EN CUANTO TERMINA DE LLENARSE SALE EL CONFETI Y COMIENZA LA MUSICA.

LIGHT BOX
THERE ARE SOME INDICATORS IN FRONT OF THE BOX MENT FOR THE PERSON TO STAND AND LET THE SHOW BEGIN. IT STARTS WITH AN EMPTY SHOT AND TEXT, IN ABOUT 3 SECONDS THE GLASS STARTS TO FILL AND AS SOON AS IT DOES CONFETTI COMES OUT AND SO DOES MUSIC BEGINS. IT LASTS ABOUT 1 MIN AL 50 SEC.

VALLA

LA PERSONA QUE CAMINA ENFRENTE DE LA PUBLICIDAD ENCENDERA LOS SENSORES Y SE ACTIVARA UNA MUSICA ANIMADA Y LUCES

WHEN THE PERSON STANDS IN FRONT OF THE BILLBOARD, IT BEGINS TO PLAY PARTY MUSIC AND LIGHTS ALL OVER.

ESPECTUACULAR

EL LIQUIDO DEL SHOT ESTARA HECHO CON UN MATERIAL SENSIBLE A LA LUZ EL CUAL CAMBIARA DE COLOR DE DIA Y DE NOCHE. EN LA NOCHE SE VERA UN COLOR VIOLETA MAS NEON.

BILLBOARD
THE FLUID WILL BE MADE WITH A LIGHT SENSITIVE MATERIAL WHICH COLOR WILL CHANGE DURING DAY AND NIGHT. IN NIGHT IT WILL SHOW A VIOLET NEON.