Asus contest project
- Industrial Design ServedProject Featured On:Industrial Design Served — 12/10/10
- Asus/Karim Rashid contest
1st place winner
- This one was the live project with Asus company and we were requested to design a set of accessories to the new Asus Seashell laptop designed by Karim Rashid.
My strategy was to make not only fashion stuff, but apply as much functionality to the objects as possible. Although the main goal was to create fashionable accessories matching to the laptop that fulfil target group's needs.
- My five objects were: retractable earphones (the concept that was chosen as the best one), clip-on memory stick, retractable mouse and charger and lock for the laptop (Seashell doesn't have Kensington slot).