Asian Paints Tractor Emulsion "Smart Shenoy"

•

Asian Paint's latest campaign for its entry-level emulsion, Tractor Emulsion makes a case for a smart choice. Conceptualised by Contract India, the campaign takes the upgrade idea forward by focussing on the consumer's smartness in choosing an economical plastic paint: Tractor Emulsion. The 'Smart Sawaal' series is Tractor's latest campaign after the 'Budget Shaadi' creative composed in 2010.