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Antron "What's the Difference?" Video

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  • Antron
    "What's the Difference?" Video
     
    Following a comprehensive rebranding, Antron—a commercial carpet fiber manufacturer—asked Avenue to create an introductory video that shows how great carpet begins with great fiber. The aspirational piece shared the benefits of Antron fiber, from how it looks to the science behind its staying power.

    The video used dynamic illustration and a genuine Antron employee voiceover to tell the new Antron story.
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