An unusual twist on internet security
Security and the social web
Security and the social web
This campaign shows the unification of web, data and email security designed to solve the security challenges posed by the rise in social media. The campaign had, in my view, to have a feel of social media about it even though the corporate brand is quite a bit more conservative. All sorts of influences came into play with this global campaign, but I am pleased to say that the reception to this quirky concept was extremely positive.
The campaign was across multiple media including web animation, email, direct mail and point of sale.
The campaign was across multiple media including web animation, email, direct mail and point of sale.
