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Bēhance

American Express India

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  • American Express India
    Campaign identities, print collateral and web mailers for American Express India.
    [ A commission work at StudioBrahma Pvt. Ltd. ]
  • Campaign: GenNXT

    GenNxt is an initiative by American Express India (AXP India) directed at creating an eco system for the future. The aim was to make Amex a more inclusive workplace - from a gender and generational perspective – and a desirable workplace, with an eye to make it a desirable workplace for Gen Y and women.
  • Campaign: EVP

    EVP is an internal as well as external branding campaign for Amex aimed at being the employer of choice. While externally it focuses on hiring the best talent, internally it was aimed at instilling pride-in-service.
  • Campaign: I am
  • Campaign: Blood and Organ Donation camp
  • Campaign: Pay for Performance
  • Campaign: Rendezvous with Pradeep
  • Campaign: Premier CCP