It's just something I quite enjoyed really, and thought it worked out quite well. It all started off with seeing an uppercase C in Futura Condensed and thinking that looks like a phone receiver?! I thought I'd take a closer look by drawing it out and there we go, it's a phone? I thought it'd be a shame to just stop there. I started brainstorming some ideas and this is what I ended up with. Was actually quite interesting and eye-opening to see things you've never noticed before about letterforms and just how similar they are to everyday objects you've never associate them with. It's printed into a nice little book, which I'm yet to take photos of, but be sure to check back.