My entry to the Positive Poster competition was the following Alphabet/Animal based print. The brief was centred around the theory of 'glass half full' and producing a poster that was positive and could be used to help commuters keep smiling.
My design was focused upon a simple format that we all recognise from our childhood or our kids childhood books...the visual alphabet. I wanted to give a commuter / general public the chance to take a second out of their day and just spend some time looking over the poster and choosing their favourite animal or letter, then creating the final slogan at the bottom out of the animals names that are represented by that letter. I was just hoping people would interact with the poster and make them smile or even chuckle.