ARD is the brainchild of Christine Newman, a student at Oklahoma State University. Christine has had severe food allergies all of her life. While doing some research, she discovered there is the need and a market for a website that compiles recipes based on a user input list of common and uncommon food allergies. So, lets say you are allergic to nuts, your custom search will allow you to view recipes that are sure to be safe for you to consume. Christine approached me to create a concept and mock ups for her idea. The following are concepts for a logo and a temporary under construction page. The concept was to create a feeling unlike many sterile and cold sites found currently online. This site needs to feel fresh and hip beaucse these people have it hard enough!