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  • African Effervescence
    Digital Campaign, Art Direction, Flash Development, <HTML>
  • Digital campaign for Safari Operators - &Beyond. The campaign targets consumers directly. These consumers are engaged through different channels i.e email comms or ads and then taken on a journey through African Effervescence on the campaign site. The objective was to create a talking point/engagement and ultimately generate enquiries which would lead to bookings for the company. A secondary objective was to have interesting trendsetting content which would keep &Beyond top of mind.


    Discover African Effervescence. CLICK HERE
  • Art Direction: Tim Gildenhuys
    Copywriter: Kasia Sliwa
    Flash Design: Tim Gildenhuys
    Web Development: Tim Gildenhuys

    Images Copyright &Beyond 2011
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Digital Campaign
Published: September 27, 2011
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