- For this project I chose to make a logo from the women's swimwear company 'Affluence'. In addition to making a black and white logo and a logo using pantone colors I also made stationary designs and advertising designs for the company as well.
For the logo design, I decided to use figure/ground to create an 'A' that doubles as a wave.
- Here is the envelope and business card. I decided to go with a simple border involving a reverse of the wave logo to give the stationary a distinct look.
- For marketing purposes, I designed a store ad that could be used as a display. I also decided to design a swimsuit based on the company's logo as well as hang tag to be used with it.