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Bēhance

Advertising Campaign: Oster

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  • Oster is one of the leading manufacturers and marketers of professional styling products. This advertising campaign had several objectives: to position a new line of clippers as the cutting-edge, next generation tools based on innovative proprietary technology; to create a memorable brand personality suggestive of high performance, creativity and inventiveness.

  • Each ad in this advertising campaign was designed to work equally well in both horizontal and vertical formats.