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Bēhance

  • Advantage Magazine Cover
    Hand Drawn Typographic Illustration
  • For the launch of Machine Advertising Agency we were given the opportunity to design the cover of Advantage Magazine. We chose to do a hand drawn typographic illustration that showed the sum of the different segments of the business to equal Machine. The illustration process was photographed every ten seconds over a period of 3 days to create the time-lapse video. Viewers were directed to the video by short code and QR code printed on the cover.

    Agency: Big Wednesday, a part of Machine
    Creative Director: Jake Bester
    Illustrator: Dani Loureiro
    Shot and Produced by Shoestring Productions
  • Final Illustration