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Bēhance

  • Multi-platform
    Online Magazine for girls.
     
    The platform was thought to present fresh content everytime you access it. It updates its content based on location, time, user behavior and friends' behaviors.
  • Curated.
     
    You could curate content based on feeling, location and time of the day.
  • Tablet friendly. User friendly.
     
    Has you would expect any digital magazine, the platform behaves at its best on a tablet. The 2-dimensional navigation system allows you to dig deeper into curated content (left-right) while keeping the possibility to read any article you come accoss (up-down) without breaking the natural flow of reading a magazine.
  • An active lifestyle
    social network.
     
    Make new friends, organize events in your area, become a role-model.
  • Different mood. Different cover page.
     
    The homepage is influenced by numerous variables, giving the user access to fresh adidas or user-generated content everytime the magazine loads up.