AcademicStation™ is a Premier Educational Services Provider, providing research-based, classroom-proven materials that assist education professionals with diverse benchmarks and the needs of every classroom. AcademicStation™ programs are designed to adhere and surpass national and state-specific standards in public, private and religious school districts.
The idea behind the logo was to create a strong memorable mark containing a house or station within a pencil, suggesting that this is the premiere housing for academics. The logotype used was Calibri. Calibri is a font that all computer come pre loaded with. I wanted students, teachers and anyone else using the font style to be reminded of AcademicStation™ when they employed it.
Below you will find some of the collateral designs, such as business cards, letter head etc.