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Bēhance

Absher (Pride is Yours)/ Personal loan Campaign

  • 129
  • 9
  • 2
  • Client:
    Bank Al Jazira
    Campaign:
    Absher Bi’izzak (Pride is Yours)
    Brief:
    Personal Loan
    Work:
    Creative direction, Conceptualizing, Art Direction, print-board drawing, Copy-writing, photo shoot directing
    Materials:
    • 4 Radio commercials
    • Press ads 4 Artworks
    • Digital/web
    • Social Media
    • posters
    • ATM Screen
    • Mall Mupi
     
    Agency: Havas worldwide Jeddah
    Sr. Art Director: Firas Bachi
    Art Director: Ali Ghazi
    Graphic design/ Final: Faisal Shamim, Anwar Khan
    Drawing: Firas Bachi
    Copywriting/ Radio Script: Firas Bachi
    Account Handler: Basim Asaad
    Photoshoot, 3D Render, Talents, Props : Leap Studios
     
     
     
     
    2012-2013
  • PRIDE IS YOURS
    (Teaser)

     
  • Get retired? just don't stay.. PRIDE IS YOURS
    transfer your salary and get the finance you need.

     

  • Got shocked? PRIDE IS YOURS
    transfer your salary and get the finance you need.


     
  • Celebrations are knocking you door? PRIDE IS YOURS
    transfer your salary and get the finance you need.

     

  • Because you're the security of a nation? PRIDE IS YOURS
    transfer your salary and get the finance you need.


     
  • Radio Ad /  personal loan /Retiree
  • Radio Ad / personal loan/Triplets
     
  • ORIGINAL CONCEPT