Abi & Joseph are purveyors of luxury yoga and pilates wear, producing multi-functional fitness and pilates garments for an active Australian lifestyle. The brand embodies a strong sense of craftsmanship, design and contemporary styling. Organ Studio worked closely with Abi & Joseph to consolidate its brand and position in a competitive marketplace. All of the brand materials embody a sesnse of craft and authenticity, reflecting the principals the company was founded on. Read Less